Wednesday, December 25, 2019

Wealth Inequality in the Bible - 3308 Words

The Correlation Between Economic and Moral Disparity â€Å"What good will it be for a man if he gains the whole world, yet forfeits his soul? Or what can a man give in exchange for his soul† (NIV Matthew 16:26). The Bible does not directly condemn monetary prosperity. However, Jesus warns that the love of riches leads men further from the Kingdom of God and into a false idolization of wealth. This monetary worship pulls man away from God, and tears the seams of brotherhood that bond men together. Today, this bond between men has never been so frail and apathy has never been so vigorous. Millions of people die every year from preventable causes, including hunger, disease and countless other conditions, all derived from poverty. At†¦show more content†¦Professor of ecology and evolution, Peter Turchin, describes the condition of the U.S. with a few statistics, â€Å"Today, the top one per cent of incomes in the United States accounts for one fifth of US earnings. The top one per cent of fortunes holds two-fifths of the t otal wealth. Just one rich family, the six heirs of the brothers Sam and James Walton, founders of Walmart, are worth more than the bottom 40 per cent of the American population combined.† (Cite) Turchin also analyzes economic inequality within the United States over the past 200 years. Within the time frame of the 1800s to the 1920s, economic inequality â€Å"increased more than a hundredfold.† Then from this point until the 1980s there was a period known as the â€Å"Great Compression† where economic equality grew. Over the past 40 years the trend has turned back towards inequality, and we find ourselves reentering an elitist, discriminatory system. Using historical economic patterns, the U.S. appears to have entered a new era of stagnation for economic equality. While theories such as â€Å"trickle down economics† support the wealthy creating more wealth for the lower income levels there is more evidence elaborating the benefits of living in a country with higher economic equality. When there are higher levels of economic equality countries enjoy more political stability, better health conditions, and a better outlook on the nation and jointly, life. The following graphic and itsShow MoreRelatedIndia s Indian Corruption Crisis1643 Words   |  7 Pagesinstitutions, the Indian government has become extremely corrupt and this has caused Indians to lose trust in officials, feel unprotected by the authorities, which is causing chaos in politically weaker parts of India. The history of India, Inequalities, poverty, desire for wealth, and desire for power have led to the corruption in India, which is causing chaos in politically unstable parts of the country and causing the ‘Indian Corruption Crisis’. The history of India has lead to India having issues in itsRead MoreThe Bible in The Upside Down Kingdom by Donald B. Kraybill Essay1199 Words   |  5 PagesThe book The Upside Down Kingdom by Donald B. Kraybill does an analysis of the bible in a different approach taken by readers. The main point of the book is to help readers understand Gods kingdom in a world that is turned upside down. Kraybill shows how upside down and radical the kingdom was in the first century Palestine and how it is the same in today’s society. In other words Kraybill illustrated the image that people who are at the top of the pyramids, the wealthy and the powerful, will beRead MoreEssay about Technology and Social Justice663 Words   |  3 PagesExactly how does Dyson answer pessimistic doubts that technological innovations frequently serve to increase social oppression and inequality? What is your assessment of the strengths and weaknesses of Dysons response to that pessimistic perspective? Freeman Dyson answers the pessimistic doubts that technological innovations serve to increase social oppression and inequality by discussing the difference in technology between the rich and the poor. He explains how technology is a contributing factorRead MoreThe Absolute And Relative Income Hypothesis1009 Words   |  5 PagesThe study attempts to test the absolute and relative income hypothesis with an extremely large US sample and to â€Å"examine the role of income inequality as a moderator of the absolute and relative income effects† (Cheung, 2015, p. 333). Income inequality as a moderator refers to the level of income inequality that exists in a given locale and the effects it has on one’s perceived value compared to the value of others. Absolute income refers to a person’s salary, whereas, relative income refers to aRead MoreOverview of Business for the Glory of God Essay examples1313 Words   |  6 Pagescharge of it has been given over to the servant s. Insights like these in the Bible help to prove the fact of personal ownership. The second aspect that the author discussed that I agree with is that of profit. Profit is necessary in the economic market that we have today. When a person makes a product or provides a service they expect that their time and experience is worth something. The author discusses how the Bible speaks on the subject of profit. He also speaks on the parable of the stewardsRead MoreEssay about Private Property1013 Words   |  5 PagesThe ideology behind what private property represents and conveys through the theories of both Locke and Marxs results in contrasting views. Locke heavily stresses the blending of labor and common land to create private property to increase one’s wealth. Liberty and livelihood under Locke’s theory is tied to the ability of an individual to control the use of their private property. Marx’s theory strongly contends that the bourgeoisie has gained control of the profit making private properties leavingRead MoreGender Inequality Essay8 03 Words   |  4 PagesGender inequality or gender stratification is the unequal spreading of society’s wealth, power, and privilege between females and males. Whenever this issue is approached, evidence is provided that majority of women popularity are taken for granted and frowned upon as if women cannot do what men can do. This is proof that the oppressor vs. the oppressed is present throughout history; even in religious communities, some can date back to God’s creation. For example, it is written in the Bible, â€Å"To theRead MoreThe Education System Can Influence Upward Or Downward Social Mobility By Conflict Theory858 Words   |  4 Pagesunderstand the order of capitalism. Just as an employer has to adhere to the manager, students have to adhere to the teacher. An example of conflict theory when dealing with the education system would be social inequality. Social inequality is an integral component of the education system. This inequality is observed in the unequal allocation of funding and resources observed in education systems. In my hometown of Montgomery, Alabama I went to a high school that was in the Montgomery Public School SystemRead MoreEconomists Estimate Wealth And Poverty1736 Words   |  7 PagesFahim Prof, Brian Curtis English Comp 2 April 23, 2016 Wealth and Poverty Economists estimate wealth and poverty in many ways. The most three common measures are income, possessions (accumulated wealth in the form of money, securities, and real estate), and socioeconomic metrics. Actions in the last category go beyond financial data to account for health, food, infant mortality, sanitation, and other phases of human well-being. Usually, wealth and poverty measured regarding income. Information onRead MoreCorrelation Between Religiosity And Inequality3473 Words   |  14 Pagesthe profound correlation between religiosity and attitudes of inequality among undergraduate students that attend North Park University, thus placing strong emphasis on learning how religiously places a role in shaping student s attitudes and perceptions of inequality among our culture and society. While prior research in this academic discipline leads us to believe the ideological notion that religious students believe that inequality is not as prevalent as non-religious students, the hypothesis

Tuesday, December 17, 2019

Starbucks’ Corporation Case Study in Motivation - 2241 Words

Case Study Report Starbucks’ Corporation: Case Study in Motivation Submitted to: ----------------------------- Faculty, MBA Program, BRAC University Submitted by: SNS MBA, BRACU Course Title: Organization Behavior and Leadership Course Code: HRM 501, Section: 03 Semester: MBA, Fall-2013 Date of Submission: 8 November 2013 Introduction: This report is a part of Masters of Business Administration (MBA) program, Organization Behavior and Leadership (HRM 501) course of BRAC Business School. My respected faculty Mr. KMK assigned me to solve some questions related to the case named â€Å"Starbucks Corporation: Case Study in Motivation†. I am thankful to my faculty as solving this case helped me to get knowledge about†¦show more content†¦4) The numbers of employees are usually from three to six which helps staff get to know each other easily and deeply. Question-3: â€Å"†¦the numbers of employees are usually from three to six.† a. Why is the size of team an important factor? Answer: The numbers of employees in the chains of Starbucks’ are usually from three to six. It helps the employees to get to know each other easily and deeply. As it is mentioned in the case that in Starbucks’ the suggestion and complaints are treated equally as well as they has a right to participate in the process of revising company policies. Therefore team size is an important factor and team should be small enough so that there is an easy flow of all necessary information between team members without causing any dilemmas or confusions. All this gives employees respect plus a sense of participation. b. What are the benefits to Starbucks of having small teams of staff in each branch? Answer: There is a say called ‘The Smaller the Better’. Starbucks is having the benefits of having small teams of staff in each branch and those are: 1) Fewer members mean fewer occurrences of misunderstandings and collusion plus it help to get to know each other genuinely. 2) Starbucks’ treats each of its staffs equally, listens to their employees and offers a great deal of welfare policies which motivates the employees in various ways. 3) In smaller team every member has a line of sight to everyoneShow MoreRelatedStarbucks Corporation: Case Study in Motivation and Teamwork1221 Words   |  5 Pagesquality personnel. Starbucks Corporation, the most famous chain of retail coffee shops in the world, mainly benefits from roasting and selling special coffee beans, and other various kinds of coffee or tea drinks. It owns about 4000 branches in the whole world. Moreover, it has been one of the most rapid growing corporations in America as well. The reasons why Starbucks is popular worldwide are not only the quality of coffee, but also its customer service and cosy environment. Starbucks establishes comfortableRead MoreTeamwork Report862 Words   |  4 PagesReport on Ensure Team Effectiveness Starbucks Corporation: Case Study in Teamwork Name: Jessie (Luyan) Wang âž ¢ Introduction This report is a case study of Starbucks’ teamwork practices. In the first stage, the overview background of Starbucks will be introduced. Secondly, the viewpoints of Starbucks and the strategies, which are used by the company to make their teamwork performance well, are going to discuss. Next, the effectiveness of Starbucks teamwork strategy will be point outRead MoreEssay about Starbucks Organizational Behavior1463 Words   |  6 PagesStarbucks Organizational Behavior A companys understanding and use of organizational behavior concepts can make or break it. Just as important, if a company ignores these same concepts, it can easily spell disaster. Starbucks intertwines and successfully uses three main organizational behavior concepts to increase the strength of the organization: organizational culture, organizational structure and motivation. The implementation of these concepts has definitely benefited the company, creatingRead MoreCorporate Social Responsibility And Its Effects On Consumers And Brand Equity1107 Words   |  5 Pagesterms of critically analysing the extent to which firms position themselves with CSR initiatives through the use of language and power. The purpose of my study is to analyse Starbucks’ corporate reports, searching for any dissonant discourse that may represent any distinct ideologies that help us to gain a deeper understanding as to how and why Starbucks represent corporate social responsibility through their discourse. This constructionist and interpretive approach can deduce interesting analogies withRead MoreCase Study: Ethel‚Äà ´s Chocolate Lounges1098 Words   |  5 Pages HEAD: Ethel’s Chocolate Lounges Assignment 1: Case Study: Ethel’s Chocolate Lounges Ethel’s Chocolate lounges are chocolate-focused â€Å"cafes† that where created by the Mars Corporation. The Mars Corporation is the same corporation that makes the famous Mamp;M candies as well as many others.    Taking their lead from Starbucks and Godiva who experienced a 20 percent increase in chocolate sales over a 2 year period (2002-2004), Mars Corporation created the chocolate lounges named after Ethel MarsRead MoreHoward Schultz1736 Words   |  7 PagesI. Introduction Starbucks today is widely recognized as the megabrand for coffee, and there clearly are no close competitors that have its international recognition and scope. Starbucks has grown to employ over â€Å"160,000 people and generates about 13.6 billion dollars annually† (Forbes). Much of Starbuck’s success is attributed to a man with a clear vision and drive: Howard Schultz. Howard Schultz’s passion for delivering quality coffee along with a positive cafà © experience has given him the motivationalRead MoreCase Study on Motivating Partners at Starbucks2321 Words   |  10 PagesCONTENT CASE STUDY ON MOTIVATING PARTNERS AT STARBUCKS 2 Question 1: Given Starbuck’s training approach, benefits, package, work/life program, and partner relations mechanisms, what insights have you gained about its approach to employee motivation? Explain your answer. 2 Introduction 2 Motivation 2 Expectancy- Probability (E to P) 4 Instrumentality- Probability (P to O) 4 Valence- V(R) 5 Conclusions 6 Question 2 : What needs does Starbucks appeal toRead MoreThe Relationship Between Corporate Social Responsibility and Ethic at the Leadership Level of Companies1691 Words   |  7 Pagesless so tomorrow. It s a little like physical exercise. why they share common characteristics in an organisational setting: According to Ethics in Action, a Vancouver, BC, organization whose awards program recognizes socially responsible corporations, Socially responsible companies consider the full scope of their impact on communities and the environment when making decisions, balancing the needs of stakeholders with their need to make a profit. Thus, the success and effect of a sociallyRead MoreTeamwork wins Championship1511 Words   |  7 Pagesthe company web sites states, â€Å"Googlers thrive in small, focused teams and high-energy environments.†4 Actually teamwork is different from the Taylorist work organization. F.W. Taylor was the person who made first serious attempt to analyze worker motivation in order to advise management on the best ways to increase worker performance or productivity. His scientific management theory is characterized by task specialization, a pyramid hierarchical structure and a centralization of responsibilities. UnderRead MoreStarbucks Case Study11295 Words   |à ‚  46 PagesGraduation Paper Starbucks Corporation Case Study The Starbucks Corporation: Past, Present and Future By Hervà © R. AUCH-ROY – PEN: 1207HA December 21, 2004. http://www.ambaiuniversity.net/ Hervà © R. AUCH-ROY AmbaiU PEN: 1207HA 1 AmbaiU MBA Graduation Paper Starbucks Corporation Case Study Table of Contents A) Introduction - An unusual coffee encounter – 3 3 3 3 4 4 4 5 6 6 6 7 8 9 9 10 11 12 12 13 17 17 18 19 19 20 21 23 23 25 26 27 28 B) Starbucks: Past B.1) Early

Monday, December 9, 2019

Quantitative Research And Qualitative Research Essay Example For Students

Quantitative Research And Qualitative Research Essay In chapter one quantitative research and qualitative research is discussed. Quantitative research is collecting data that is in forms of numbers or is converted into numbers. This type of research would be conducted through tests rating scores, etc. There are four different types of studies that could result in quantitative research. Descriptive studies is when it enables researchers to draw conclusions about the current state of affairs regarding issues, but not about correlation or cause –and- effect relationship. This describes a situation that gives information about characteristics of students, teachers, and schools (Ellis, 2013, p. 6). Correlational studies is research that explores possible associations among two or more variables. These associations are among two variables that could result in a negative or positive correlation coefficient (Ellis, 2013, p.7). Experimental and quasi- experimental studies, experimental studies involves both the manipulation of one variable to determine its possible effect on another variable. Then the control of additional variables that might potentially have an impact on the outcome, which allows the conclusion about cause –and- effect relationships. During this experiment the researcher changes one or more aspects of the environment, which is the independent variable and the variable that is affected is the dependent variable. The treatment groups is where the recipients of a planned intervention, the control group is receiving either or no intervention, or a placebo intervention that doesn’t affect the dependent variable (Ellis, 2013, p.7). A quasi- experiment involves the manipulation of one variable to determine its possible effect on another variable, but without total control of. . t back to something that you know. The something that we already know would be the assimilation and to change our scheme that would be accommodation. During class I had to build a â€Å"treehouse†, when I wasn’t given the basics of what it was I was in disequilibrium. So when I started to ask about direction and shapes which would be my assimilation, I was trying to get back to equilibrium and to figure out the object that I needed to build. When I built the figure I would have used accommodation to change and create a new scheme. All throughout school students create new schemes to learn and develop. We take what we use to know, and when learning something different we need to create new schemes and we keep creating them as we develop and grow. Teachers will need to find where our student’s schemes, which may vary from student to student and have accommodate for that.

Monday, December 2, 2019

International Business Toyota and Proton

Introduction The automobile industry is considered among the global industries where all firms regardless of their location must compete in the entire world market in order to break-even and survive. Most of the industry’s products are spread around the entire world with only several firms in the industry competing for global recognition.Advertising We will write a custom essay sample on International Business: Toyota and Proton specifically for you for only $16.05 $11/page Learn More The failure or success of an individual firm in the industry therefore depends on how well it is able to define its niche and achieve a competitive advantage through effective business strategies. An effective international business strategy in this regard must therefore be one that enables the individual firm to attain some economies of scale both in terms of size and markets. In recent front, market expansion and penetration into new markets has been termed a key f actor for future success in the auto industry. This requires that automobile companies pursue global strategies to shape and define how their businesses compete in the global market. The strategy employed by any of the individual firms in the industry determines to a very large extent the performance of that particular firm in the global market. There are various factors that need to be considered whenever a firm is devising and developing a global strategy. These factors include an assessment of the existing interdependencies of the firm’s business competitive positions in the various world markets it operates in. First, the firm must identify a number of factors if any similarities of the operating environment exist in its various markets. Secondly, the firm also needs to identify the sources of these interdependencies. Again here the firm would want to understand whether these similarities arise out of similar factors such as same tastes and preferences, similar economic c onditions and so forth in the various markets or not. Thirdly, the firm needs to establish the critical factors that the adopted strategy would have to point at to configure and coordinate its world business activities. Finally, the firm needs to focus on itself and its internal processes to ascertain whether they support and are well aligned with the derived global strategy. All of these areas need to be looked at carefully and interpreted correctly in devising whichever strategy that a firm devises for its international business.Advertising Looking for essay on business economics? Let's see if we can help you! Get your first paper with 15% OFF Learn More Luckily for the automobile industry, it is considered the most global and geographical boundaries do not really alter to a large extent the competitive position of a particular firm in a given market provided that its product offerings are well focused on customer satisfaction. This paper looks to study at the effec tiveness in international business strategies of two auto companies from the ASEAN region, Toyota and Proton. Toyota comes from Japan and is considered to be the world’s leading auto manufacturer while Proton is Malaysia’s leading manufacturer and national automobile company; both of these companies and with much regard to the ASEAN economy play vital roles and are very much important to their respective countries. Industry Analysis The global automotive industry has lately been facing a myriad of new and challenging factors. These pressing challenges ranging from increased globalization, digitalization, increasing competition not to forget the increasing requirements for safety and enhanced environmental consciousness by individual players in the industry are greatly reshaping the entire industry. Unlike a while ago, size is proving to be no longer a guarantee to success but rather innovation. The current global automotive industry environment has it that, only those companies that find new ways to enhance value in all their processes and products as well do prosper in defining competitive frontiers for the future. Strategic Analysis and Key Success Factors Strategy Strategy is defined by Campbell, Stonehouse, Houston (2002) as the set of forecasts by business that can be adopted to guide and form the centers of decision making in supposition that an environmental situation of the future tends to be different from the past. In this regard the firm must define conditions and means of responding and acting on any variables that intervene to affect the status quo and exercise some influence and control over these. This means that there’s need of putting in place of a constant process of making and reviewing decisions inside any environmental situation.Advertising We will write a custom essay sample on International Business: Toyota and Proton specifically for you for only $16.05 $11/page Learn More In their tur n, Mintzberg and Ghoshal (2003) conceptualize strategy within five dimensions christened the five P’s effectively defining strategy as a plan, pretext, perspective, poll and a position. However, Michael Porter made another decision and viewed strategy from a competitive point of view. Allen et al. (2007) admit that this researcher figured out that a competitive strategy is one that enhances the company vision in a manner that its entire structure and processes are so designed as to enable the firm succeed and grow in a competitive environment. He identified five forces namely supplier power, buyer power, barriers to entry, degree of rivalry and threat of substitute products as the main factors that guide the strategic direction of any firm. In the context of globalization, Porter redefines the concept of strategy to imply it as a process in which individual firms strive to differentiate themselves from rival competitors in a bid to attaining a competitive advantage. In this c ontext he portends that, strategy simply means choosing firm unique ways of competing by altering or modifying specific activities or processes in all areas of the business while at the same time putting into consideration the suitability and situation of the business. In a more recent proposition, strategy is seen in the dimensions of product quality, customer satisfaction, and the integration effectiveness of other support activities and processes. The three fundamental considerations in a devising an effective strategy according to this new proposition are; operation effectiveness, customer targeting and innovation. Key success factors It is very important that players within the industry know and understand the key success factors that shape the industry they are in. These factors help individual firms to assess themselves in terms of where they are, know themselves in terms of their competitive strengths and weaknesses, and define where they want to be in the industry and devis e effective strategies towards that course. A number of factors in the industry are currently very crucial in determining the success of each individual firm in the global front. These include; customer orientation, innovation and cost position. Customer orientation is very critical not only for the automobile companies but also for any business. Any business needs to identify its customers in terms of their needs and the general direction of their tastes and preferences.Advertising Looking for essay on business economics? Let's see if we can help you! Get your first paper with 15% OFF Learn More The modern consumer is increasingly becoming more complex and specific in terms of what he needs. Tastes and preferences as well are becoming more dynamic and hence the need for manufacturers to understand such diverse needs and move in to develop products that will build satisfaction for their customers. For instance, in emerging markets basic mobility is of key concern to auto consumers in these markets. Manufacturers would therefore want to come up with products that enhance basic mobility in most emerging markets at the lowest possible price offering to also enhance affordability. Toyota There are a number of discussions and misunderstandings which are connected to the development of Toyota Motor Corporation. It was founded at the beginning of the 1900s; the year of 1937 was the year of Toyota’s introduction to the automobile market in Japan. In fact, this date played a very important role in the history of Toyota’s development: the company had several years before the war to be promoted through the world and got a chance to contribute the war by means of providing special productions (e.g. trucks) for the Imperial Army (Japan – 101: Information Resource 2005, para.3). During the period of war, Japan had to rebuilt itself in order to achieve the necessary success, this is why Toyota as the main manufacture of the nation had to undergo certain changes as well and consider the innovations which were in demand. Taking into consideration such rich past, the company remains to be successful and overcomes a number of economic challenges and losses; More (2009) admits that its high level of market focus that was demonstrated during the last 50 years become the main key of the company’s success nowadays. It is not always easier to succeed in manufacturing under the current conditions; still, the company under consideration proves that it is crucially important to focus on cost savings and neglect the possibility to improve employeesâ₠¬â„¢ morale in order to succeed and take the leading position in the existing competitions on the market (Hauser Paper 2007, p. 687). The managers of the company find it necessary to emphasis the experience of ownership of the company. The point is the chosen company’s ownership experience is usually targeted in properly developed slogans which attract people’s attention and prove that the offered services are worth recognition. For example, from 2004 and till now, the same slogan â€Å"Moving Forward† is known to the vast majority of people around the whole world (Toyota 2011). Proton Proton Holdings Berhad is another significant manufacturer that has been discussed in the paper. The point is that this company is considerably younger than Toyota, still, its popularity and recognition in the market is not less impressive. The success of the company is based on the licensing agreements offered by China (Song 2008, p. 18). Of course, it is not that easy to introd uce the company as an absolutely new idea for society regarding the presence of numerous competitors in the market, this is why the company makes a decision to reflect its quality in order to improve its brand and become a significant global player in the chosen market (About Proton 2011). During the 1990s, Malaysian government made a decision to provide each citizen with the car as the new century should promote new improvements, and cars for every household became one of the main goals set by the government. Proton identified this need and wanted to present the best solution for the problem (Pope et al. 2002). It turned out to be the period when the company was recognized by almost each citizen. The changes which take place in the company are usually based on the safety standards which are dictated by different nations that are ready to cooperate with the company. In spite of the fact that Proton considers the requirements set by such countries like China or the USA, it is not alw ays possible to meet all environmental points at the same time, this is why some challenges still bother the company. However, it is not the time for the company to lose the game and promote other companies with a chance to succeed in automobile manufacturing, and Proton tries to find more financial aid due to ownership of such organization as the Lotus and Norwich City Football Club. Comparison of the Competitive Positions between Toyota and Proton As it has been identified in the previous sections, Toyota and Proton are the two leading automobile companies in different regions: Toyota leads the Japanese market, and Proton is noticeable on the Malaysia market. Both companies are powerful and innovating from a number of perspectives. If Proton aims at increasing the productive capacity of the automobile sector (Sumormo 2005), then Toyota has to be recognized as the company which production system has been improved during the last decade as no other system in the world (Rooney 2005). Being charges with a number of economic and business issues, the companies under analysis have to make use of their best qualities to prove their worth on the market. Many potential customers are afraid of the global economic slowdown, this is why the companies have to consider quality and price at the same time to meet the expectations of the customers. Operating environment is overcrowded, and it is not always possible for the companies to choose appropriate platforms for development. Still, both companies are ready to address the issues and the problems in order to prove that their services and their production worth of customers’ attention even under current unstable economic conditions. For example, the representatives of Proton make a decision to phase out petrol production and focus on other ideas to help people save their money but still continue using the cars (Rahim 2005). In the table offered below, it will be easier to compare the services offered by Toyota and P roton and to define those positions are stronger in order to take the leading position on the global automobile market. Issue Toyota Proton Purposes of the companies To improve the already offered production considering available profits and technologies To create the services and products which are innovating and appropriate to the technologies available for society Strengths of the companies Possibilities to introduce production in a number of countries, innovating manufacturing approaches, satisfaction of consumers’ needs. Cost control, desire to seek for new ways to satisfy customers’ expectations, investments in environment and health Weaknesses of the companies Necessity to observe the economic conditions in different countries and define which country is more preferable, narrow segmentation promotes narrow branding, time for accommodation Quality issues affect the company’s branding, poor funds decrease the level of cars’ quality and frequ ency of production. Opportunities of the companies Reputation of environmentally friendly manufacturer, possibility to sell advanced technologies to other manufacturers (cooperation with Ford) Cooperation with Egypt and expanding its brand within a short period of time; a chance to consider customers’ needs. Threats for the companies Product recall, continuous competitions on the car market. Unstable prices, inabilities to consider all customers’ needs at the same time. Effects of the global turmoil on the strategic positions of the two automobile manufacturers The current situation on the automobile market is not stable, and customers’ demands as well as customers’ opportunities and companies’ possibilities vary considerably. It is not easy to create certain strategies and plan actions as the conditions may require some improvements within a short period of time. This is why even such strong and recognizable companies like Proton and Toyota may undergo some challenges and problems. This is why Proton is not able to carry considerably its brand equity, and customers admit that nowadays Proton can make cars still, the vast majority of them are short of excitement. It becomes harder to satisfy the customer, and the company has to search for more reliable models. Poor sponsorships prevent using green engine technologies to their full extent (Investor Relations 2011). This is why talking about Proton and the effects of the turmoil that is spreading through the world, it is necessary to admit that the company faces certain problems because of inabilities to forecast social needs and consider the company’s possibilities. Toyota does not undergo the same challenges due to the possibility to use governmental support from the Obama Administration and some environmental groups which have an impact on the technological development (Nurturing a Sustainable Society 2011), still, the global turmoil deprives the employers pay certain attention to the moral conditions of the employees who have to think about the improvement of the company and about the technological aspects that need evaluation. This is why this automobile manufacture is under a threat to decrease the quality of work because of workers’ physical or emotional problems. Future strategies to Make Toyota Competitive Toyota is probably one of the most successful manufacturers on the automobile market. The company is ready to use its full potential and benefit from using the technological improvements within a short period of time. The only weak point of the organization under analysis is the attention to its workers’ emotional condition. Any international strategy aims at promoting the best conditions under which the company may sell the products outside the chosen domestic market, and in case the company’s workers are aware of the needs of the citizens from different countries, it will be easier for the company to sell it s products. This is why the offered improvement lies into the fact that managers should be attentive to all details, and emotional preparedness for work has to be also crucial. Conclusion In general, both Toyota and Proton demonstrate their readiness to compete on the automobile market. Though the companies have different approaches of how to win the customer and take the leading place, the achievements of Toyota remains to be more powerful due to its richer history and possibilities to cooperate with different countries at the same time. Proton is good on the Malaysian market, still, it is not as strong as Toyota in regard to the economic challenges which appear frequently. This is why the competitive analysis of the companies shows that Toyota should become a good example of how activities have to be organize and what strategies must to be considered by managers. List of References ‘About Proton’ 2011, Proton. Web. Allen, RS, Helms, MM, Takeda, MB, White, CS 2007, â €˜Porter’s generic strategies: An exploratory study of their use in Japan’, Journal of Business Strategies, vol. 24, no. 1, pp. 69-90. Campbell, D, Stonehouse, G, Houston, B 2002, Business strategy, Butterworth-Heinemann, Woburn, MA. ‘Investor relations’ 2011, Proton. Web. Hauser, K Paper, D 2007, ‘Simulation of business re-engineering processes: Case study of a United States motor manufacturing company’, International Journal of Management, vol. 24, no. 4, pp. 676-687. Mintzberg, H Ghoshal, S 2003, The strategy process: Concepts, contexts, cases, Pearson Education, Harlow. More, E 2009, ‘How General Motors lost market focus’, Ivey Business Journal Online, vol. 73, no. 2. ‘Nurturing a sustainable society’, 2011, Toyota. Web. Pope, M, Musa, M, Singagavelu, H, Bringaze, T, Russell, M 2002, ‘From colonialism to ultranationalism: History and development of career counseling in Malaysia’, The Career Dev elopment Quarterly, vol. 50, no. 3, pp. 264 – 276. Rahim, KA 2005, ‘Market-based instruments for environmental protection: Piloting presumptive charge and emissions trading in Malaysian Smis’, International Journal of Business and Society, vol. 6, no. 2, pp. 1- 36. Rooney, MJ 2005, ‘Toyota System Production meets large scale change: A synergy for sustainable improvements’, Organization Development Journal, vol. 23, no. 2, pp. 21 – 28. Song, TS 2008, ‘Resources for China – ASEAN relations’, China: An International Journal, vol. 6, no. 1, pp. 171 – 185. Sumormo, S 2005, ‘Transaction cost and organizational choice in the Malaysian automobile industry’, International Journal of Business and Society, vol. 6, no. 2, pp. 97 – 112. Toyota 2011, website. ‘Toyota Motor Corp: Automobile manufacturer in Japan’ 2005, Japan – 101: Information Resource. Web. This essay on International Business: Toyota and Proton was written and submitted by user Jazmin Lott to help you with your own studies. You are free to use it for research and reference purposes in order to write your own paper; however, you must cite it accordingly. You can donate your paper here.